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Bonanza 2025: Unveiling the Cost-Effective Ad Banner Sizes for Maximum Impact. Download

Bid Responses

The replies sent by demand-side platforms (DSPs) or bidders to supply-side platforms (SSPs) or ad exchanges during a programmatic auction. These responses contain information such as bid price, ad creative details, targeting data, and tracking URLs. The highest valid bid often wins the auction, leading to ad delivery.

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