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Ad blockers cost publishers billions. Learn practical strategies to recover ad revenue and adapt monetization to ad-blocking reality.
Epom Ad Platform 7.2.4 brings post-bid optimization and team access levels to the table, along with onboarding and client-side conversion tracking.
Explore different digital advertising formats, from banners to video ads. Learn how to choose the right ad type for your strategy. Start optimizing now!
Having trouble understanding advertising metrics? Find out everything there's to know about clicks, conversions, pricing models, and impressions in advertising!
Epom DSP 7.2 gives you structured budget management: create time-bound budgets, monitor spend in real time, and run campaigns with precision.
Discover what a DSP in advertising is, how demand-side platforms work, and what features define the best programmatic DSPs. Learn fast — start optimizing ...
Discover the key differences between ad servers and demand-side platforms to find the best fit for your business goals in advertising.
Discover what a DSP in advertising is, how demand-side platforms work, and what features define the best programmatic DSPs. Learn fast — start optimizing ...
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Why does a self-serve DSP lose to a white-label DSP? Do self-service DSPs have their specific use cases? Which DSP platform is better for your business? Find ou...
Programmatic digital advertising can be complicated, but we're here to help. Discover how to do programmatic advertising, how it works, and why it's so importan...