Create or update advertiser — put
Creates a new advertiser when the 'id' request parameter is absent, or updates an existing advertiser when 'id' is provided.
https://YOUR-NETWORK-DOMAIN/rest-api/advertisers/update.do Creates a new advertiser when the 'id' request parameter is absent, or updates an existing advertiser when 'id' is provided. Accepts advertiser fields (name, contactName, contactEmail, description, active, categoryId, adomain, selfServeCpmFloorAdjustment) as form parameters. Fields the caller has no enabled permission for are ignored, keeping the stored value: 'adomain' needs ADVERTISER_ADOMAIN, 'active' MANAGE_ADVERTISERS_ACTIVE_STATUS, 'privateField' SET_PRIVATE, 'confirmationDelay', 'preliminaryConfirmationDays' and 'lastConfirmedDate' (yyyy-MM-dd, the date up to which revenue counts as confirmed under the LAST_CONFIRMED_DATE policy; empty clears it) MANAGE_COMPLETENESS_DELAY_INVENTORY, 'selfServeCpmFloorAdjustment' (0-10000) SELF_SERVE_CPM_FLOOR, and 'adsHost' AD_SERVING_DOMAIN_CAMPAIGNS - without it a new advertiser takes the caller's own ad-serving domain. With it, 'adsHost' must be one of the network's ad-serving domains, or blank for the system default. On success, returns a JSON object with {"success":true, "id": advertiserId}. On validation or permission failure, returns {"success":false} with optional error details. When updating, if the active status changes, corresponding activation/deactivation events are fired. If 'enableLimits' is true and the advertiser has no limits yet, an AdvertiserLimit record is created automatically. Parameters that were sent but not applied are listed in 'ignoredFields', each with its reason in 'ignoredFieldReasons'.
Form Params
id integer
ID of the advertiser to update — omit to create a new advertiser
1001 categoryId array<integer>
Advertising category IDs, comma-separated or repeated — replace the advertiser's categories. At least one is required when the ADVERTISER_CATEGORIES_REQUIRED permission is on
3 actionLimitsEnabled boolean
Enable per-action conversion limits
true active boolean
Set to true to activate or false to deactivate the advertiser.
true adomain string
Advertiser's own brand domain, published to buyers as the OpenRTB adomain for block-list matching. Not a tracking or redirect domain.
acme.com adsHost string
Custom ad serving domain for this advertiser
ads.example.com confirmationDelay string
How recent revenue is treated before the advertiser confirms it: DEFAULT — the network's default confirmation status; NONE — always confirmed; LAST_N_DAYS — the last preliminaryConfirmationDays days stay unconfirmed; LAST_CONFIRMED_DATE — everything after the advertiser's last confirmed date stays unconfirmed
DEFAULT contactEmail string
Contact email address
john@acme.com contactName string
Contact person name
John Smith description string
Advertiser description
Premium brand advertiser enablePriceAdjusting boolean
Whether price adjustment rules are enabled for this advertiser
false enableRules boolean
Enable advanced rules engine for this advertiser
true enableTargeting boolean
Enable targeting rules for this advertiser
true lastConfirmedDate string
Date up to which the advertiser's revenue counts as confirmed under the LAST_CONFIRMED_DATE policy, yyyy-MM-dd; empty clears it. Needs MANAGE_COMPLETENESS_DELAY_INVENTORY
2026-08-31 name string
Advertiser name
Acme Corp operationBetweenRuleTypes string
Logical operator between different targeting rule types (AND, OR)
AND preliminaryConfirmationDays integer
Number of days for preliminary conversion confirmation, 0 to 365
7 privateField boolean
Mark as private — hidden from marketplace discovery
true selfServeCpmFloorAdjustment integer
Self-serve CPM floor adjustment percentage (0-10000, where 100 = no adjustment)
100 enableLimits boolean
Set to true to automatically create an AdvertiserLimit record for this advertiser if one does not already exist. Requires MANAGE_CAPPING_AND_LIMITATIONS permission.
true Responses
200
Advertiser created/updated. Response contains 'id' field.
400
Bad request — invalid or missing parameters
401
Unauthorized — authentication failed or missing credentials
403
Insufficient permissions
404
Advertiser not found or deleted (update only)