The only way to unleash the full potential of your inventory is to bring monetization in-house. You see exactly who, when, and where place ads. What tastes even sweeter, you earn the fair price for each placement without paying middlemen fees. However, full control means full responsibility, and this is where the tricky part begins.
We got tired of watching the struggles of publishers and decided to take charge by creating this checklist. Build the right inventory management stack, utilize secret optimization techniques, and start generating 100% of net yield from your placements!
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