DSP or Ad Server? The Best Tool for Your Media Buying Revealed
Nov 7, 2019 · 6 min read
What is the difference between the ad server and DSP for advertisers? Which ad campaigns yield the best results? Open this and figure out.
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How to Set Up Your First Programmatic Ad Campaign in 3 Simple Steps
Oct 24, 2019 · 14 min readWant to start with programmatic ads, but have no idea how to create an ad campaign? Read this and learn how to set up an ad campaign in 10 min.
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Say Hello to Epom White-Label DSP 3.7: 9 New Features to Improve Your Media Buying
Oct 16, 2019 · 9 min readThe white-label DSP 3.7 release is out! Upgrade your programmatic platform and get access to lifetime analytics, app info augmentor, and geofence targeting.
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5 Reasons Why White Label DSP Beats Self-Serve DSP Hands Down
Sep 16, 2019 · 9 min readWhat is the difference between a white-label DSP & self-serve DSP? Let's discover what do these two demand-side platforms mean in programm...
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What is a White Label DSP and How it Helps You Scale
Sep 10, 2019 · 11 min readEverybody in the advertising world wants to hit bullseye with their creative. But only a few know which weapon is the most capable to deliver it there. And how ...
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5 Pitfalls of Paid Mobile User Acquisition to Combat with a DSP
Aug 23, 2019 · 12 min readMobile app market grows by tens of billions each year, and so do the struggles of mobile marketers. Advancing your strategies of mobile user acquisition, you ca...
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4 Ways To Simplify Your Programmatic Media Buying
Aug 13, 2019 · 8 min readThe article features four of the most effective ways to simplify and optimize your programmatic media buying.
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Epom White-Label DSP Wins 2019 AdTech Innovation Award
Aug 8, 2019 · 3 min readEpom White-Label DSP Solution is named the best 2019 innovation advertising technology according to MarTech Breakthrough Award 2019.