White-Label Ad Tech Software or Develop It From Scratch? The Definite Answer
Aug 23, 2021 · 12 min read
Explore how white-label software differs from solutions developed from scratch. Discover the advantages of buying a white-label DSP.
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![5 Reasons Why White-Label DSP Beats Self-Serve DSP Hands Down [Quiz]](/resources/blog/5-key-differences-between-white-label-DSP-vs-self-serve-DSP/435x260.png "5 Reasons Why White-Label DSP Beats Self-Serve DSP Hands Down [Quiz]")
5 Reasons Why White-Label DSP Beats Self-Serve DSP Hands Down [Quiz]
Jul 26, 2021 · 9 min readWhat is the difference between a white-label DSP & self-serve DSP? Let's discover what do these two demand-side platforms mean in programm...
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Check the Next Chapter of Our Story: Epom DSP 4.10
Jul 05, 2021 · 4 min readWelcome fresh and sleek Epom white-label DSP version 4.10. Inside: updated reporting, SKADNetwork attribution, 42matters integration, and more.
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Ad Exchange - The What, How, and Why?
Apr 07, 2021 · 6 min readGet an in-depth understanding of what an ad exchange is, how it works, and most importantly, how to get the most out of it.
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9 Steps to Implement Media Buying Process and Get More Reach for Your Brand
Feb 23, 2021 · 9 min readTake these steps toward understanding what media buying is, how the media buying process is like, and how to build a great media buying strategy.
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Epom DSP 4.7: Revamped Bidding Rules, Bid Floor Price Optimizer & More
Feb 09, 2021 · 5 min readDiscover the new features of Epom white-label DSP 4.7. Discover revamped bidding rules, custom roles for DSP rules, and bid request validator.
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Unleashing Power of Geos: Difference Between Geofencing vs. Geotargeting
Jan 29, 2021 · 7 min readLearn the idea of geofencing & geo-targeting and their difference. FAQ, best practices, and guide on how to set up geofencing inside.
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Ad Retargeting Basics: How to Get Conversion Rate of a Champion
Dec 09, 2020 · 5 min readAd retargeting is one of the most effective methods to increase site visitor conversions. Read on to what ad retargeting is and how it works.
