Mobile Advertising Guide

What Makes It So Special and How to Do It Right

Many marketers think that advertising on mobile is as easy as doomscrolling with it. Spoiler: it’s not.

This guide’s mission is to divert you from the trap of “easy” mobile advertising. In it, you’ll find what makes mobile targeting, ad formats, analytics, and even the SSP list special, and how all of that sums up in a perfect mobile ad campaign.

Some Industry Secrets Hidden Inside

What Mobile Advertising Is: The Basics
Why Mobile Is Still the King
Mobile Ad Formats vs Mobile Ad Types
Mobile Banner Ads
Mobile Interstitial Ads
Mobile Video Ads
Mobile Native Ads
Mobile Rewarded Ads
Mobile Rich Media Ads
What’s Special about Mobile Targeting
What’s Special about Mobile Measuring
What Metrics You Should Keep Track of
What’s Special about Mobile traffic [List of SSPs]
How to Set Up Mobile Campaigns in Epom DSP
5 Steps to Build Your Mobile Ad Strategy

And even more!

A Sneak Peek Into the Core

Get an expert take on how DSPs really work — straight from the experts. What others charge for, we’re giving away for free.

Get your hands on this checklist and level up your ad network right away