Epom vs. Adserver.Online:
Close Call, but Which Takes
the Cake?
Comparing Epom and Adserver.online sometimes resembles comparing apples and oranges or Cola and Pepsi. Still, apples make a better cake filling, and Cola has a better glass bottle. Thus, one of these could be a better solution for you; find out which!
Epom vs Adserver.Online: Features Breakdown
| Epom | Adserver.Online | |
|---|---|---|
| Background | A white-label ad tech provider offering DSP and ad server solutions for every ad business | Comprehensive ad tech platform for publishers, advertisers, ad networks, and agencies |
| Client Range | Publishers, ad networks, agencies, advertisers | Publishers, ad networks, agencies, advertisers |
| Media Buying Channels | Desktop, mobile, in-app, CTV | Desktop, mobile, in-app |
| Placement Types: | ||
| Display | ||
| HTML5 | ||
| Native | ||
| Video | ||
| Rich Media | ||
| Custom | ||
| Ad Formats | 50+ templates, including custom and responsive formats | Standard banners and custom |
| Pricing Model | CPA, CPM, CPC | CPA, CPC, CPM |
| Auto-Optimization | CPA CTR eCPM optimization eCPM weighting (auto/manual) | CTR, CPA, Weights (auto/manual) |
| Roles & Permissions | Sub-accounts with different access levels for publishers and advertisers |
Some roles available, details not specified |
| Performance Tracking | Multiple action tracking using various methods (from pixel to sub ID) | Conversions tracking, viewability, VAST events, unique clicks & views counting |
| Analytics and Tracking: | 40+metrics, 10+ filters, scheduling, intelligent data analysis, 3rd-party analytics | Real-time analytics |
| Reporting | Custom reporting (general, browser & OS, advanced) with various templates, export campaigns (csv, xls, pdf, html, json) | Possibility to export statistics and share them |
| Targeting Options: | ||
| Geographic | ||
| Language | ||
| Demographic | ||
| Device | ||
| IP | ||
| Behavioral | ||
| Contextual | ||
| Retargeting | ||
| API | ||
| RTB Module |
(for publishers) |
(for publishers) |
| White-Labeling | ||
| Custom Feature Development | ||
| Fraud Protection | ||
| Free Trial | 14 days | 14 days |
| Tech Support | Comes with all plans |
(3 support plans) |
| Cost per Month (minimal) | $212+ (for 10 mil impressions) | $20+ (scales dramatically, about $150+ for 10 mil impressions) |
| Show more |
Smell the Scent of Ad
Tech Freedom
Check out what Epom ad server has to offer for a reasonable price
Why Choose Epom?
Epom provides support at any fee
Having low-tier support just because you took a starter plan feels kind of shameful.
There is no class division with Epom. We work 100% to provide you with help at any level.
Epom does custom development
Craving a feature that doesn’t exist? Lacking something in the current setup? Epom can help bring your ideas to life.
If you wish for a reasonable custom addition to your ad server, talk to us, and we’ll make it happen.
Epom has eCPM weighting
By a small margin, Epom wins this one.
While Adserver.online has its share of auto-optimization features, it lacks the one most needed for publishers – eCPM weighting, which Epom has.
Epom has better analytics & reporting
Measuring and analyzing your results is often more important than your means of achieving them.
Custom reporting with templates, 3-rd party analytics, 40+ metrics, and scheduling – that’s just a small list of how Epom lets you handle data.
Industry's Experts
Recommend Epom
Epom has been listed among adtech top performers, the most promising
tech startups, and breakthrough adtech providers of the year.
"An effective tool if you need to control your traffic sources"
We've seen benefits from the robust ad-serving tool in monitoring traffic source quality. The platform helps us manage our advertising campaigns efficiently and create engaging ad units and formats ...
Read full reviewStart Your Journey with Epom Ad Server
Let's prepare a perfect solution for you. Once you're signed up, a dedicated manager will reach out to arrange a personalized demo.
- 30-min tailored demo
- 14 days to test a product
- Product “how-to” guides
- Personal assistance
Want to Compare Epom to Other Competitors?
FAQ
An ad server is a platform that stores, delivers, and tracks digital ads across websites and apps. It streamlines ad placement, optimizes targeting, and provides real-time insights. Using a reliable solution like Adserver.online and Epom ad server can help you automate these processes, making campaigns more efficient and impactful.
Yes, most ad servers, including Epom’s and Adserver.online, support cross-device targeting, allowing you to reach users on desktop, mobile, and tablet seamlessly. This flexibility ensures that your ads are seen on the devices your audience uses most.
Sure, we do. As of now, you can check these out:
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