Bonanza 2024: Unveiling the Cost-Effective Ad Banner Sizes for Maximum Impact. Download

Epom vs. Uprival:
Is There Room for
Comparison?

Both Epom and Uprival ad servers are veteran ad tech solutions. But one of them kept adding more features, and one remained mostly stale. Which is which? Scroll further to find out!

head image

Epom vs Uprival: Features Breakdown

Epom Uprival
Background A white-label ad tech provider offering DSP and ad server solutions for every ad business Ad server, built specifically for media buyers and ad networks
Client Range Publishers, ad networks, agencies, advertisers Advertisers, ad networks
Media Buying Channels Desktop, mobile, in-app, CTV Desktop, mobile, in-app, email
Placement Types:
Display
HTML5
Native
Video
Rich Media
Custom
Ad Formats 50+ templates, including custom and responsive formats Standard banners and rich media
Pricing Model CPA, CPM, CPC CPC, CPA, CPM, flat or none
Auto-Optimization CPA CTR eCPM optimization eCPM weighting (auto/manual)
Roles & Permissions Sub-accounts with different access levels for publishers and advertisers Some roles available, details not specified
Performance Tracking Multiple action tracking using various methods (from pixel to sub ID) Revenue and conversion tracking with pixel
Analytics and Tracking: 40+metrics, 10+ filters, scheduling, intelligent data analysis, 3rd-party analytics Real-time analytics
Reporting Custom reporting (general, browser & OS, advanced) with various templates, export campaigns (csv, xls, pdf, html, json) Custom reporting
Targeting Options:
Geographic
Language
Demographic
Device
IP
Behavioral
Contextual
Retargeting
API
RTB Module

(for publishers)

White-Labeling
Custom Feature Development
Fraud Protection
Free Trial 14 days 14 days
Tech Support Comes with all plans

(only knowledge base)

Cost per Month (Min Price) $212+ $399+
Show more

Smell the Scent of Ad
Tech Freedom

Check out what Epom ad server has to offer for a reasonable price

Why Choose Epom?

RTB module Security Features Support Pricing
RTB module
RTB module

Epom gives you programmatic advertising

Unlike Uprival ad server, Epom isn’t bounding you to direct advertising only. We’re providing our clients with programmatic solutions.

If you’re a publisher, our ad server platform comes with RTB module support out of the box.

Security
Security

Epom protects you from fraud

Data leaks and hacks are costly to recover from financially, and it is even harder to bounce back in reputation.

With Epom, you don’t have to worry about such things: our ad server comes with advanced fraud protection for all plans.

Features
Features

Epom has more features

Let’s be honest, if you’ve looked through the table at the beginning of the page, this comes as obvious.

More options for performance tracking, more advanced account settings, more placement types – Epom has “more” of just about everything.

Support
Support

Epom has customer support

Setting up an ad tech solution is a no-easy feat, even with out-of-the-box solutions, like Epom and Uprival.

Unlike Uprival ad server, Epom has a dedicated team of specialists to answer each of your questions and make the experience smooth.

Pricing
Pricing

Epom is more affordable

Epom’s $212 vs. Uprival’s $399 for the basic plan; which one do you choose?

After all the bullet points above, the answer should come pretty obvious.

Try Epom Ad Server for free

Industry's Experts
Recommend Epom

Epom has been listed among adtech top performers, the most promising
tech startups, and breakthrough adtech providers of the year.

stars icon

"An effective tool if you need to control your traffic sources"

We've seen benefits from the robust ad-serving tool in monitoring traffic source quality. The platform helps us manage our advertising campaigns efficiently and create engaging ad units and formats ...

Read full review

Start Your Journey with Epom Ad Server

Let's prepare a perfect solution for you. Once you're signed up, a dedicated manager will reach out to arrange a personalized demo.

  • 30-min tailored demo
  • 14 days to test a product
  • Product “how-to” guides
  • Personal assistance

FAQ

What exactly is an ad server?

An ad server is like the brain behind digital ads. It’s a technology that stores, selects, and delivers ads to websites or apps based on targeting and user data, ensuring the right ad reaches the right person at the right time. First ad servers began getting traction in the late 00s, so the market has plenty of alternatives, including Epom and Uprival.

How does an ad server track performance?

Ad servers track key metrics like impressions, clicks, and conversions in real time. This data is gathered and reported back, allowing advertisers to measure success, optimize campaigns, and make data-driven adjustments on the fly.

Do you have comparisons to other ad servers?

Sure, we did analyze Epom and Uprival’s alternatives. As of now, you can check these out:

  • Epom vs AdButler
  • Epom vs Equativ
  • Epom vs Adserver. Online
  • Epom vs AdGlare
  • Epom vs Kevel
  • Epom vs Google Ad Manager
  • Epom vs Revive Ad Server
thank you image
Caught it — you’re in!
Check your inbox for the details on what’s next.
Get Your Free Copy