Demand-Side Platform

Find out if bidder as a service is a revolution in digital advertising or simply a marketing fallacy. What are the reasons for BaaS? Does BaaS have any future? ...

Discover the powerful updates in Epom WL DSP 6.7, including improved payment configurations, smarter retargeting, enhanced analytics, and more. Streamline your ...

Choosing the right SSP can mean higher revenues and more control for publishers. Read the article to discover top supply-side platforms and find your match!

How to connect new SSPs in Epom white-label DSP: expand your supply sources, learn how SSPs work from the inside, and what’s the point of connecting new e...

Advertising technologies are evolving, from AI-based optimization to contextual targeting. Read the article to stay ahead in the next chapter of programmatic DS...

Epom DSP 6.6 is here! Discover powerful new features, enjoy smarter automation, better targeting, and more control — everything you need for next-level ad...

Check out Epom WL DSP 6.5 powerful features: from Even Pacing for perfect ad delivery to improved Autopilot and bidstream. Elevate your campaign game.

Every buyer wants to prevent overpaying for ad inventory, and bid shading programmatic tools can help. What’s that, and how do they work? Stay with us to ...