Epom Blog

Unlock the power of native advertising: Explore our comprehensive guide to learn native advertising strategies, tips, and best practices.

Ad network vs ad agency vs ad exchange. Discover the differences between the platforms, the variables of each, and choose your best assistant in DSP advertising...

Looking for an ad server for publishers that care about brand safety? Look no further – read the article to discover five factors that make the best ad se...

OTT marketing is growing colossal in 2024! Read the article to discover what over-the-top means and how to start using OTT advertising in your own campaigns

All about ad tech and ad serving technology: definition, key elements of the ecosystem, ad tech software specifics, and how to choose the best ad tech vendor

Why does a self-serve DSP lose to a white-label DSP? Do self-service DSPs have their specific use cases? Which DSP platform is better for your business? Find ou...

Boost your ROI with expert tips on optimizing your ad campaign using Epom WL DSP. Get more conversions and maximize ad performance. Learn how to optimize effect...

The world of video ad serving tags is rough and complex. Let's analyze what makes VAST, VPAID, VMAP, MRAID, SIMID, and OMID different from each other