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All about ad tech and ad serving technology: definition, key elements of the ecosystem, ad tech software specifics, and how to choose the best ad tech vendor
![5 Reasons Why White-Label DSP Beats Self-Serve DSP Hands Down [Quiz]](/resources/blogArticles/5-key-differences-between-white-label-DSP-vs-self-serve-DSP/Preview.webp "5 Reasons Why White-Label DSP Beats Self-Serve DSP Hands Down [Quiz]")
Why does a self-serve DSP lose to a white-label DSP? Do self-service DSPs have their specific use cases? Which DSP platform is better for your business? Find ou...
Boost your ROI with expert tips on optimizing your ad campaign using Epom WL DSP. Get more conversions and maximize ad performance. Learn how to optimize effect...
The world of video ad serving tags is rough and complex. Let's analyze what makes VAST, VPAID, VMAP, MRAID, SIMID, and OMID different from each other
Did you know what is bidstream data in programmatic advertising? Find out the value of bidstream and how it's compared to other sources of data like DMP.
Dive deep into server-side header bidding with us! We've got the insights you need, from its challenges to steps to optimize it.
Affiliate World Europe is over. Since the dust is settled, it's time to talk about the insights, trends, and opinions brought by affiliate marketing experts in ...
What is in-house programmatic? How do advertisers buying media programmatically approach this method? Discover everything you need to know about in-housing in 2...