Top 45 Blogs About Ad Tech, Programmatic, and Digital Advertising 2023
March 08, 202317 min read
Educate yourself about ad tech, programmatic, and advertising. Read 45 top digital advertising blogs to rise to the top of your industry.
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Open-Source vs Hosted Ad Server: Which Is Better for Ad Networks and Why?
February 21, 202310 min readWhat is an Open Source Ad Server? How is it different from hosted ad servers? Learn which software is better for business with our new guide.
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Contextual Targeting: A Simple Way To Make Ads Hyper Relevant
December 20, 20226 min readWith contextual targeting, you can show programmatic ads to people who will likely perceive your ads relevant and respond better to them.
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5 Effective Strategies for Publishers to Bypass Ad Blocking Extensions
September 14, 20227 min readAre ad blockers affecting your website monetization revenue? Here are five ways to effectively deal with ad-blocking extensions.
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Epom WL DSP Season 5, Episode 2: Where UI Meets UX
July 22, 20225 min readThe latest version of Epom white-label DSP is the perfect combination of the latest UI and UX updates. Filters, search bars, and grouped SSP endpoints will lea...
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Epom Stands With Ukraine, and So Can You
Mar 03, 20226 min readEpom, as the company with Ukrainian roots, stands with Ukraine. We gathered the list of ways to stop the war accessible to everyone.
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Epom WL DSP 5.0: Introducing the Brilliance and Grandeur of New Features and Fixes
Oct 21, 202110 min readEverything you wanted in a DSP is now available in Epom white-label DSP 5.0. New analytics reports, new SDK connectors, and indeed the new user-friendlier inter...
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![What Is Ad Discrepancy and How to Minimize It Today and in the Long Run [+Checklist]](/resources/blogArticles/reduce-ad-discrepancy-update/Preview.webp "What Is Ad Discrepancy and How to Minimize It Today and in the Long Run [+Checklist]")
What Is Ad Discrepancy and How to Minimize It Today and in the Long Run [+Checklist]
Oct 11, 20219 min readAll you need to know about ad discrepancy is gathered here: definition, formula, and causes. Let's look at how to reduce ad discrepancy today.