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What is an Open Source Ad Server? How is it different from hosted ad servers? Learn which software is better for business with our new guide.
With contextual targeting, you can show programmatic ads to people who will likely perceive your ads relevant and respond better to them.
Are ad blockers affecting your website monetization revenue? Here are five ways to effectively deal with ad-blocking extensions.
The latest version of Epom white-label DSP is the perfect combination of the latest UI and UX updates. Filters, search bars, and grouped SSP endpoints will lea...
Epom, as the company with Ukrainian roots, stands with Ukraine. We gathered the list of ways to stop the war accessible to everyone.
Everything you wanted in a DSP is now available in Epom white-label DSP 5.0. New analytics reports, new SDK connectors, and indeed the new user-friendlier inter...
![What Is Ad Discrepancy and How to Minimize It Today and in the Long Run [+Checklist]](/resources/blogArticles/reduce-ad-discrepancy-update/Preview.webp "What Is Ad Discrepancy and How to Minimize It Today and in the Long Run [+Checklist]")
All you need to know about ad discrepancy is gathered here: definition, formula, and causes. Let's look at how to reduce ad discrepancy today.
Explore how white-label software differs from solutions developed from scratch. Discover the advantages of buying a white-label DSP.