Best trends and news from the world of digital advertising gathered here. Read, learn, and implement the better advertising strategy.
What is an Open Source Ad Server? How is it different from hosted ad servers? Learn which software is better for business with our new guide.
A short guide on how your business can benefit from using HTML5 ads and how to serve these ad formats using templates.
A detailed comparison of CPM, CPC, CPA + 5 more pricing models to help you choose the right one.
Epom interviewed some major digital agencies about 2022. Performance, 3rd-party cookies, and programmatic among the highlights.
![7 Programmatic Trends You Might Have Already Heard Of, But Not This Way [Quiz]](/resources/blogArticles/programmatic-trends-predictions/435x260.png "7 Programmatic Trends You Might Have Already Heard Of, But Not This Way [Quiz]")
Major ad tech predictions and programmatic trends summarized in a single article. Discover innovations to enrich your media buying in 2022.
10+ sweet Cyber Monday & Black Friday marketing deals to enhance your digital marketing and advertising strategy.
![5 Ad Server Features That Ad Networks Love [Infographic]](/resources/blogArticles/5-ad-server-features-ad-networks-love/preview.png "5 Ad Server Features That Ad Networks Love [Infographic]")
Ad serving platforms offer many tools, but according to our recent research, there are five features that make ad networks' hearts skip a beat.
Explore how white-label software differs from solutions developed from scratch. Discover the advantages of buying a white-label DSP.