How to 2022: Seven Advertising Industry Insights
Apr 08, 20228 min read
Epom interviewed some major digital agencies about 2022. Performance, 3rd-party cookies, and programmatic among the highlights.
Digital Advertising News & Trends
Best trends and news from the world of digital advertising gathered here. Read, learn, and implement the better advertising strategy.
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![7 Programmatic Trends You Might Have Already Heard Of, But Not This Way [Quiz]](/resources/blogArticles/programmatic-trends-predictions/435x260.png "7 Programmatic Trends You Might Have Already Heard Of, But Not This Way [Quiz]")
7 Programmatic Trends You Might Have Already Heard Of, But Not This Way [Quiz]
Feb 10, 20229 min readMajor ad tech predictions and programmatic trends summarized in a single article. Discover innovations to enrich your media buying in 2022.
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10+ Cyber Monday Deals to Take Your Marketing Game to the Moon and Back
Nov 26, 20219 min read10+ sweet Cyber Monday & Black Friday marketing deals to enhance your digital marketing and advertising strategy.
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![5 Ad Server Features That Ad Networks Love [Infographic]](/resources/blogArticles/5-ad-server-features-ad-networks-love/preview.png "5 Ad Server Features That Ad Networks Love [Infographic]")
5 Ad Server Features That Ad Networks Love [Infographic]
Aug 31, 20217 min readAd serving platforms offer many tools, but according to our recent research, there are five features that make ad networks' hearts skip a beat.
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White-Label Ad Tech Software or Develop It From Scratch? The Definite Answer
Aug 23, 202112 min readExplore how white-label software differs from solutions developed from scratch. Discover the advantages of buying a white-label DSP.
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9 Surefire Ways to Boost Your Video Ads ROI
Jun 08, 20215 min readVideo ads have a 1.84% CTR, the highest compared to other digital ad formats. Explore these 9 foolproof ways to get the most out of your video ads in 2021!
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What is Interscroller? #1 Alternative to Interstitial Mobile Ads
May 28, 202115 min readGoogle now penalizes websites with interstitial ads. Will interscroller be the new normal? What is an interscroller and how does it work?
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Ad Retargeting Basics: How to Get Conversion Rate of a Champion
Dec 09, 20205 min readAd retargeting is one of the most effective methods to increase site visitor conversions. Read on to what ad retargeting is and how it works.