Ad Retargeting Basics: How to Get Conversion Rate of a Champion
Dec 09, 20205 min read
Ad retargeting is one of the most effective methods to increase site visitor conversions. Read on to what ad retargeting is and how it works.
Demand-Side Platform
Read latest updates on DSP (demand-side platform) and uplift your programmatic advertising with handy tips from experts.
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Top 5 Reasons You Can't Bid on Traffic in a White-Label DSP
Jun 16, 20207 min readHow to bid on traffic in a white-label DSP properly? Auction dynamics explained in 4 steps: bid request, bid response, win, impression.
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Greet CPC Bidding and 7 Other Goodies in Epom DSP 4.0
Jan 21, 20206 min readCheck out the best Epom product: a white-label DSP version 4.0. Inside: CPC bidding, push ads, analytics cross-linking, and iFrame URL.
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How to Set Up Your First Programmatic Ad Campaign in 3 Simple Steps
Oct 24, 201914 min readWant to start with programmatic ads, but have no idea how to create an ad campaign? Read this and learn how to set up an ad campaign in 10 min.
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Say Hello to Epom White-Label DSP 3.7: 9 New Features to Improve Your Media Buying
Oct 16, 20199 min readThe white-label DSP 3.7 release is out! Upgrade your programmatic platform and get access to lifetime analytics, app info augmentor, and geofence targeting.
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Epom White-Label DSP Wins 2019 AdTech Innovation Award
Aug 8, 20193 min readEpom White-Label DSP Solution is named the best 2019 innovation advertising technology according to MarTech Breakthrough Award 2019.
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![Meet the new capabilities of your Epom White-Label DSP [The 3.6 release is out]](/resources/blogArticles/white-label-dsp-release-3-6/preview.webp "Meet the new capabilities of your Epom White-Label DSP [The 3.6 release is out]")
Meet the new capabilities of your Epom White-Label DSP [The 3.6 release is out]
Jul 16, 20196 min readThe Epom White-Label DSP undergoes its 3.6 release and presents significant improvements to extend the potential of your demand-side platform.
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Meet the Release 3.3: Six New Features to Enhance Your Media Buying With Epom White-Label DSP
Apr 2, 20196 min readThe 3.3 release comes with the unique solution for your bidding strategy, new filters in analytics and more great features for cost-effective programmatic media...