Programmatic Advertising

What is the difference between the ad server and DSP for advertisers? Which ad campaigns yield the best results? Open this and figure out.

Want to start with programmatic ads, but have no idea how to create an ad campaign? Read this and learn how to set up an ad campaign in 10 min.

The white-label DSP 3.7 release is out! Upgrade your programmatic platform and get access to lifetime analytics, app info augmentor, and geofence targeting.

Programmatic ad buying has conquered the world. Is direct ad buying irrevocably off the game? Let?s start a programmatic vs. direct battle.

What is the difference between a white-label DSP & self-serve DSP? Let's discover what do these two demand-side platforms mean in programm...

Everybody in the advertising world wants to hit bullseye with their creative. But only a few know which weapon is the most capable to deliver it there. And how ...

The article features four of the most effective ways to simplify and optimize your programmatic media buying.

The Epom White-Label DSP undergoes its 3.6 release and presents significant improvements to extend the potential of your demand-side platform.

Download the first comprehensive guide on DSPs and how they work written for you by the Epom team.