Welcome to the Epom Ad Server help center

Epom Ad Server lets you run advertising campaigns on your own inventory: you create advertisers, campaigns and creatives on the demand side, sites, zones and placements on the supply side, link the two, put an ad tag on a page, and read the results in Analytics. This help center covers every part of that flow in the new interface.

What you can have done in an hour. A network manager who follows the network quick start goes from an empty account to a real ad on a page in 20–30 minutes — one advertiser, one campaign, one 300×250 creative, one site, one zone, one placement, a link and a tag — and sees the first impressions in a report shortly after the hour they fell in ends. The go-live checklist then takes about ten minutes and catches the usual reasons a launch stays silent.

New to Epom Ad Server? Start with Epom Ad Server at a glance — what the platform gives your network, in one page.

Where to start

You are	Start here	You end up with
Running the whole network — you create both demand and supply	Network manager quick start (20–30 min)	A served ad and its first analytics rows
A publisher — you own sites and want to monetize them	Publisher quick start	A site, a placement, the tag on your page, and your revenue on the dashboard
An advertiser — you run campaigns on someone else’s network	Advertiser quick start	A priced, dated, targeted campaign with a creative, ready for the network to link
Administering the network — users and roles, white-label, DSP partners, system settings	Admin area map	The admin console mapped page by page
About to launch real traffic	Go-live checklist (about 10 min)	Statuses, linking, targeting, caps, preview, a real test page and analytics checked
Just finding your way around	Tour of the interface (about 10 min)	Tabs, trees vs. grids, search, the ⌘K palette, Notes, personal display settings

Each role also has a playbook — the day-to-day work, the top tasks and what the stock role leaves to the network: publisher, advertiser, network manager, and demo accounts.

How the help center is organized

Section	What it gives you
Getting started (you are here)	Guided first-run tutorials per role, a go-live checklist and a tour of the interface.
What’s new	Release-by-release notes: new features, improvements and fixes.
Role playbooks	One page per account type — publisher, advertiser, network manager, demo accounts — plus the network administrators’ page on roles, permissions and sharing.
Use-case recipes	End-to-end answers to a business goal, such as brand safety or A/B-testing creatives, with the steps across several features.
Guides	One task per page — advertising, inventory, targeting, delivery control, conversions, analytics, collaboration, administration.
Reference and API	Exhaustive fact tables — banner and placement types, invocation codes, macros, targeting dimensions, statuses — and the REST API and MCP pages.
Concepts	How things work under the hood: ad selection, the entity hierarchy, sharing, white-label.
Troubleshooting	Symptom-first diagnostics — “my ad is not serving”, tag and preview problems, analytics discrepancies.

Browse by topic, at the top of the sidebar, lists every page by the role it is for and by its kind; the search box finds a page by keyword.

Networks differ

These guides describe the whole product. What your own network makes available depends on how your network administrator and Epom have set it up, so a page here may describe something your account does not show. That is normal and not a fault. The playbook for your kind of account describes what you can expect to have; the publisher and advertiser playbooks also carry a “What your network controls” table that says who switches on the rest: publisher, advertiser, network manager.

What next

• Epom Ad Server at a glance — what the platform does, in one page
• Tour of the interface
• Publisher playbook
• Advertiser playbook
• How ad selection works
• My ad is not serving — when the first launch stays silent